Business Models

White-Label Payment

White-label payment platforms allow banks, PSPs, or businesses to offer payment services under their own brand, using another company's underlying technology.

Definition

A white-label payment platform is technology that can be branded and sold under a partner's name, with the underlying provider invisible to end users. Common in banking (banks white-label technology from providers like FIS, TCS BaNCS), fintech (BaaS platforms), and closed-loop (partners white-label loyalty platforms). The partner controls the customer relationship, brand experience, and often pricing — the technology provider handles the infrastructure.

Examples

Bank offers loyalty platform under bank's brand (7Konto powers it)

PSP offers gift card service to merchants under PSP brand

POS terminal vendor bundles closed-loop payments as terminal feature

Coalition operator runs branded multi-merchant loyalty network

How 7Konto uses this

7Konto offers white-label deployment for payment network partners (banks, acquirers, PSPs, POS terminal vendors). Partners can rebrand the entire platform: custom domain, logo, colors, terminology, and Wallet card design. Their merchants and end-customers never see the 7Konto brand.

Learn more on 7Konto

Ready to put white-label payment to work?

7Konto is the closed-loop payment platform built for real business use. Free 30-day pilot with full setup and training.